The Social Perspective of Prejudice

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Prejudice refers to a personal or a group judgment of other people in society according to their race, color, tribe and gender. Prejudice also refers to stereotyping of other people as whites, blacks and colored in relation to their origin. Prejudices refer to biases or false evidence made by people unconsciously about other people in society.

Prejudice in society contributes to racial, gender, and physical discrimination because of diversity of culture in the world. People in the society need to understand prejudice is not an answer to their racial differences. Therefore, they should learn to live with one another without discrimination.

Prejudice is a Pre-judgment of others without concrete evidence about the individual because of bias. Prejudice contributes to racial discrimination of people in society by others. This means an individual prejudges another as black or white, and feels superior over the other racial group. Sociological or psychological perspective explains prejudice in society on the basis of how it occurs in individuals. Individuals in society need to discourage prejudice to enhance harmony in the community.

Prejudice exists in a sense of group position in society due to a collective process where members influence other members to believe in a common stereotype about others. Race prejudice occurs in shifts, meaning it focuses on a group that defines stereotype of other people rather than individuals.

Individuals identify themselves with a certain racial group thus creating a stereotype of other people in other racial group. Therefore, race prejudice starts with individuals identifying themselves with a certain racial group that they feel comfortable to join. This process of individuals identifying themselves with a certain racial group refers to a collective process that occurs through communal media.

Race prejudice reflects on four feeling of a group that is; a group might feel to be superior, alien or different, privileged, and fear that the other group may take over them if they are not keen. These feelings occur due to the collective process that a group identify themselves with in their lifetime and distinguish themselves away from others.

Cultural groups are different from others in language, clothing, food and economic activities making them feel superior to others thus creating racial discrimination. A racial group might feel privileged than others when they have control of large portions of land, wealth and business than the other group, thus promoting the spirit of superiority over the minority group. Therefore, the sense of a group position acts as a guideline that coerces, incites and cows a group to be racial.

Prejudice is a state of the mind of individuals towards others in society meaning what they think about others is what they believe them to be. There are two types of prejudice, namely, implicit and explicit: explicit prejudices refer to a negative attitude of an individual that is conscious against other people.

Explicit prejudice reflects through introspection meaning individuals answer questions about other racial groups to know their stand on prejudice. Implicit prejudices refer to unconscious influence of the mind towards other people in society. Measurement of implicit prejudice requires cognitive tasks rather than introspection in explicit prejudice.

Implicit prejudice envisages discriminatory deeds such as unfriendly nonverbal actions in an interaction. Individuals may use social impressions to judge others to communicate an implicit prejudice. Therefore, implicit prejudice is more predictive and judgmental than explicit prejudice. Therefore, the conscious and unconscious state of the mind contributes to individual judgment of other people’s behavior.

Antony Greenwald started Implicit Association Test in 1988 to determine the strength of individuals in link to their memory. It determines attitudes and traits of individual by asking them questions on what they think about their society. Implicit Association Test assists individuals to know and understand their personalities so that they can build up their self esteem to face challenges in life.

When individuals answer questions in the Implicit Association Test it detects their level of prejudice on other people; it assists them in changing their attitudes towards others.

Implicit Association Test involves an individual with seven tasks: categorization of stimuli in a black screen, attribute sorting procedure, a combined task of category and attributes, repetitions of words, reverse of categorization, opposite pairing of combined category and attributes and more repetition of category and attributes. After finishing the steps in Implicit Association Test, an individual receives feedback on their level of prejudice on other people in society.

The results from Implicit Association Test reflect that prejudice occurs without mental consciousness of an individual. Individuals are unaware of their prejudice state in mind because one is not conscious about the hidden information in their memory.

When filling the Implicit Association Test an individual does not realize hash thought about others until they comprehend their unconscious mind. Implicit Association Test supports McConnell and Leibold point out that the conscious and unconscious state of mind affects individuals’ attitudes towards other people in society.

The social perspective of prejudice reflects on collective process of individuals in a society influenced by sense of position. The norms and values of society determine the level of prejudice of individuals because it acts as the guidelines on what the society believes in. Therefore, individuals believe that their race is superior to others because they feel different from other races. Collective process of society contributes on social racial discrimination in society because the racial group that surrounds the community influences individuals.

Psychologists believe that the mind controls all human activities thus shaping their behavior. Therefore, McConnell and Leibold psychological perspective describes prejudice clearly as it reflects on mental activities on prejudices. Prejudice is in the unconscious state of the mind because individuals do not realize it until when they assess their behaviors towards others.

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