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The Fritidsresor case presents a crisis situation faced by a CEO. It serves two
The Fritidsresor case presents a crisis situation faced by a CEO. It serves two purposes for this course: it provides first an opportunity to analyze the CEO’s role in an extreme situation and second an opportunity to reflect on one’s capacity or/and will to become a CEO.
The assignment is therefore twofold to address these two purposes. The current crisis situation will also give you an opportunity to compare this analysis with another crisis.
A CEO facing a crisis
You are expected to provide an analysis of the Fritidsresor case and more specifically to highlight the different issues the CEO is facing and what is at stake for the company. Then you are to diagnose the organization of the company when it comes to address such crisis and to provide the decisions that you believe should be taken in this situation as well as the suggestions you could make to improve the organization of the company in terms of crisis management. (3 to 5 pages)
The CEO’s roles, skills and motivation
Focusing on the CEO himself, you are expected to list the roles and the activities that were fulfilled by the CEO when he addressed the crisis (see the file CEO_ROLES as resource) , and discuss both if there are, according to you, specific skills and psychological traits that are appropriate for these roles and what could be the most relevant way to train CEOs for this kind of situation (2 to 3 pages)
Connecting this case with the other types of crisis (external sources), do you see similarities and differences and analyze their impact on the CEO’s job (1 to 2 pages)
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