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Content
The report uses data to show the company’s performance throughout 2020. It includes information on sales, margins, profitability, and contributions from different product lines. The data is presented in text and graphical form, making it easy to understand. The report also includes commentary from the company’s CEO, which gives insights into the company’s strategy and outlook. The information is clear and concise, and provides a good overview of the company’s performance in 2020. It would be helpful for investors and other interested parties to understand the company’s financial situation and how it has changed over time (Omrane et al., 2020).
One potential improvement is more data on the company’s products and performance in 2020. This would give a complete picture of the company’s overall performance. Overall, the report is a good use of data to communicate the company’s performance in 2020. It is clear, concise, and provides a good overview of the company’s financial situation.
The Estée Lauder, 2020 Year in Review report uses specific contexts, terms, and figures to illustrate the company’s performance. The report highlights the company’s financial performance, product and brand performance, and customer engagement. In terms of financial performance, the report provides figures on the company’s net sales, which increased by 7% year-over-year, and its operating income, which increased by 13%.
Additionally, the report notes that Estée Lauder’s e-commerce business grew 81%, and its travel retail business grew 62%. In terms of product and brand performance, the report provides figures on the success of some of the company’s hero franchises, such as Clinique’s Moisture Surge, which saw strong growth in the U.S. and China. Additionally, the report notes that the company’s big brands, such as Estée Lauder and Clinique, saw a combined increase of 11%.
Presentation
The overall look of the presentation is immaculate and sleek. The colors are muted, and there is much white space. The Estée Lauder logo is prominently featured at the top of the page. The font is easy to read as the presentation is organized into sections with headings and subheadings. The numbers and visualizations are easy to understand since the exhibition starts with a brief overview of the company’s performance in 2020. It details the company’s financial performance, such as sales, gross margin, and net income The presentation then highlights some of the company’s essential products and initiatives. Finally, it provides a glimpse into the future, focusing on the company’s growth plans.
The presentation is very well done and tells a straightforward story about the company’s performance in 2020 and its plans for the future. It is easy to follow and understand, and the visualizations are very helpful in conveying the company’s financial performance (Yang, 2022). Overall, the presentation is very appealing and provides valuable information about the company. The report meets its objective of providing an overview of the company’s performance in 2020. It includes various financial information and key highlights from the year. The essay is well-organized and easy to understand.
A more detailed explanations of some of the numbers and how they relate to the company’s overall performance would be helpful. For example, the net sales figure needs to be explained in detail, and it needs to be clarified how this number was calculated (DeJong et al., 2020). In addition, it would be helpful to see more comparison data, such as how the company’s performance in 2020 compares to previous years. The report provides an excellent overview of the company’s performance in 2020. It includes various financial information and key highlights from the year. However, more detailed explanations of some of the numbers and how they relate to the company’s overall performance would be helpful. Additionally, it would be beneficial to see more comparison data, such as how the company’s performance in 2020 compares to previous years.
References
DeJong, D. V., Liao, K., & Xie, D. (2020). Controlling shareholder’s share pledging and accounting manipulations. Available at SSRN 3274388. Web.
Omrane, D., & Mignot, P. (2020). For a comprehensive approach to the info‐communication practices of breast cancer prevention stakeholders: A reflection on screening. Health Research Practices in a Digital Context, 4, 123-139. Web.
Yang, Z. (2022). An analysis of how CSR affects stock price based on virtue ethics character: Estée Lauder Case. Modern Economy, 13(9), 1206–1219. Web.
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