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The integration of new technologies may create some challenges associated with organizational behavior, even if it has a positive effect on innovation. Some drawbacks can be a temporary drop in productivity or user resistance. It is important to understand the frustration experienced by people who may be affected by the implementation. The first challenge is connected to information security, with reference to data management, privacy, and storage. There is a challenge for the organization’s management to implement procedures and policies for effectively managing the private data of the organization. The implementation of new technologies in the organizations that work with important private documents requests a highly responsible approach. Such organizations might operate in financial sectors, government agencies, insurance, and law. I have worked in a consulting organization, and the security of the clients’ private information was always the number one priority.
The next difficulty may occur with using social media to build the organization’s image. Using social media might also create problems because social media has many features one should know in order to effectively share information and manage virtual networking (Etter et al., 2019). In the organization I have worked in, many team members were not well acquainted with social media. That is why managers had to dedicate more time to searching for a specialist in the social media sphere so they could start using social media benefits.
Technology upgrading and implementation themselves are challenging tasks, and managers are often afraid to use innovative tools for solving problems. Employees might not possess enough skills and information about how to use relevant technological devices. Sometimes the organization might not have enough financial resources to provide itself with relevant technologies. Another risk that integrating new technologies may create is related to business continuity. In case of possible disasters and accidents, such as a power outage, it might have an adverse effect on the whole organization’s software by disrupting business planning processes.
Reference
Etter, M., Ravasi, D., & Colleoni, E. (2019). Social media and the formation of organizational reputation. Academy of Management Review, 44(1), 28-52. Web.
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