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Introduction
An Assistant Brand Manager at Procter and Gamble involves dealing with sales, market research, and product development. Thirty percent of the time is spent dealing with agency partners and the company customers. An Assistant Brand Manager is required to lead a functional team in the business and be the wheel running a brand. In addition, the role involves a lot of paperwork and endless meetings. The officeholder reports to several layers of management and cannot make decisions without consultation.
12 items from JDS
- Supervisors often let me know their opinion regarding my performance…… 2
- The job requires the use of high-level skills………… 1
- The position is arranged so that I have the chance to do an entire piece of work from the beginning 5
- Just doing the work required to provide figuring chances…….. 2
- The job is not simple and repetitive…… 3
- This job can affect how well the work gets done…… 1
- The job does not deny me the chance to use my personal initiative or judgment in carrying out the work…… 1
- The job provides me the chance to finish the pieces of work I begin completely….. 3
- The job itself provides plenty of clues about whether or not I am performing well….. 2
- The job gives me a considerable opportunity for independence and freedom in how I do the work…… 5
- The job itself is very significant or important in the broader scheme of things…… 2
- The supervisors and co-workers on this job almost always give me “feedback” about how well I am doing in my work……. 3
Scoring Key
Compute the average of the two items that measure each job characteristic.
- Skill variety (2 and 5) =3. 5
- Task identity (3 and 8) =5. 5
- Task significance (6 and 11) =8. 5
- Autonomy (7 and 10) =8. 5
- Feedback from the job itself (4 and 9) =6. 5
- Feedback from others (1 and 12) =6. 5
Working Environment for an Assistant Brand Manager at Procter and Gamble
The company provides an intensive training environment where one gets an opportunity to develop their career. It aims at cultivating the best practices and ensuring distribution across all departments. That environment is enjoyable because it enables one to learn how to develop strong brands in the market, as well as developing business and people.
Job Characteristics of Assistant Brand Manager
Task significance is the highest job characteristic for the Assistant Brand Manager. The Assistant Brand Manager has to realize that the organization, agent partners, and customers depend on their work. He also leads a group, and his leadership has an impact on the performance of other workers. The work environment is friendly to enhance the psychological and physical well-being of everyone in the organization. When the workplace is satisfying, there is job satisfaction, making the workers feel important. The workers know their value in both the internal and external environment and they feel intrinsically motivated to work.
Feedback from the job itself represents the average score meaning that this job characteristic does not trigger internal motivation as expected. This score suggests that more feedback from work should be motivated or the job redesign. Performance problems may arise because the worker is not likely to experience job satisfaction. The lowest job characteristic is feedback from others, and this indicates that not much information is provided about their work. A low score is a call for job redesign because it is through feedback that a worker can receive information about their work and know the actions of improving productivity if necessary.
Redesigning This Position
The feedback from others’ characteristics needs changing to ensure that the employee is motivated. The change can have implementation by enriching the work of the Assistant Brand Manager to ensure that he or she has a way of getting feedback. Giving the job to another person will not resolve the problem. Therefore, developing a way in which people can give feedback can help in raising the score. In the job enrichment, the Assistant Brand Manager will be responsible for spending a few minutes with the people he works with to get information on the quality of service or work they have received. This way, the Assistant Brand Manager will be able to interact with the different people he encounters to know whether he is meeting the standards of service.
In summary, working as an Assistant Brand Manager enables one to develop from one level to the next. The motivating potential score provides an opportunity for one to know the quality of work they are delivered to the organization and the motivation derived from the job.
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