Opening GYM: The Advantages Over Other Businesses

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Introduction

Opening a business is a big challenge that comes with a lot of rewarding opportunities such as the potential to earn limitlessly. The biggest remuneration a business can offer the owner is the ability to choose the way things run and the opportunity to make money at a personal time frame or setting.

Requirements of a Gym business

This paper addresses the requirements and advantages of starting a Gym. A Gym is a training facility that many people feel passionate about. It also helps one to expose others and assist them in maintaining fitness as a health gain. Opening a Gym requires research and planning such as checking with the local government to ensure abidance with the rules and regulations for instance special permits or additional licensing like the health requirements. This is information that one would get easily from the state departments or the county clerk’s office.

Secondly, the gym business requires one to analyze the type of programs that are popular in the area chosen for the setting. This enables one to understand the kind of business model and equipment to obtain. The location is very important because one will either be dealing with low-key people who are bargainers or the high ended people who want high ended facilities within the limits of the latest fashions and designs.

The owner must lead by example and thus one should know the way the equipment work. This is a key feature for any business since the employees should emulate the leader. The proper training on the equipments also prevents accidents and helps one to maintain a safe atmosphere that meets all regulations and organizational culture. Highly skilled instructors are key assets for such a business so as to attract more clients. Pricing is also another main element. The business owner should come up with a pricing system where some special offers ought to be utilized to solicit membership. This assists in bringing in more resources to finance expansion projects.

Insurance is also another significant aspect. An expensive lawsuit is a major injury to any business. Information that concerns the types of insurance policies that are required can be obtained from any practicing and approved attorney. (Miller, 122)

The business name, logo and motto hold over 90% of the business earnings therefore a creative brand of a business is very crucial. The brand name should automatically reflect the function of the business. One would advise the owner to think on the basis of the client and their social status. The polite “King and Queens Fitness club” would work fine with the upper social status while “Get fit club”, would be fine for the general status.

Advantages of a Gym business over others

The advantages of a gym over other businesses vary but may include the fact that this is a business that adjusts the physical health of society. The gym business gives one a positive image of health since it provides some extra knowledge on health and fitness. This is an activity that comes with a lot of discipline. One knows the effects of alcohol, cigarette, or sugars and will definitely avoid them and equally guide those who are closely connected to them such as the family members. Fitness helps in fighting stress as opposed to other businesses which may increase stress due to lack of time to exercise. The business saves a lot of money since one is equipped with the required tactics of avoiding surgical processes or beauty products meant for maintaining a good body appearance. Lastly, the gym business is also special since it caters to the physically disabled and most people or organizations are willing to spend more to assist them. One would feel appreciated and will have played their role of giving back to society by opening the gym business.

Work cited

Miller, Lori. “Sports Business Management”, Maryland: Jones & Bartlett Publishers, 1997.

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