Electra Dubai Company’s Internship Experience

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Introduction

This report summarises my internship experience over the past six months. The internship was entirely held at Electra Dubai L.L.C, United Arab Emirates electrical systems manufacturer based in Dubai, established since 1965. I worked with the human resource department under my supervisor/general manager, Mr. Nabil Dalle. Mr. Nabil briefed me on my professional responsibilities that included Electra Dubai staff management, arrangement of meetings with suppliers and manufacturers and interaction with the clients in order to get feedback concerning provided services. This report consists of a description of the work performed and experience gathered during the internship, a self-assessment and a subjective impression of the company and ends with some conclusive remarks.

Narrative

I joined my internship at Electra Dubai LLC on July 21, 2019. At the beginning of my internship, I was acquainted with Electra Dubai showroom, its storage and stock, design and principles of product allocation. That has subsequently contributed to my deeper comprehension of the company’s marketing strategy and to a more flexible and conscious approach to dealing with the clients. Besides, I was familiarised with the working team of the accounting, cashiering and sales departments working within showroom and provided with a detailed list of human resources. As a result, I have been more effective in performing tasks regarding the management of Electra Dubai employees. Mr. Nabil then provided me with a “standard of procedures” for dealing with the clients of the company.

Being part of the human resource department, I worked directly with Mr. Nabil, who gave me specific assignments related to assistance to the Electra Dubai staff, organisation of meetings with suppliers and manufacturers and interaction with the company’s customers. I collected workflow information from employees and analysed their feedback, coordinated their meetings and working activities and carried out the initial processing of their requests.

I also did an interim assessment of staff performance and corporate management structure. I prepared a draft presentation on strategies to improve cooperation in the team and principles of the corporate culture. Several workers have contacted me with individual inquiries and I have referred them to an employee who can resolve it. I also performed a preliminary analysis of published CVs on vacancies related to Electra Dubai activities.

I assisted Mr. Nabil in arranging business meetings with the clients for their business purposes and put forward proposals for further time management. My responsibility was also to organise and maintain business meetings and conferences with suppliers and manufacturers conducted by Mr. Nabil. I participated in the initial negotiations with partners, found out their primary request and also supported the drafting of documents and presentations that were later used during meetings.

It was also my duty to be present in the showroom and to communicate with clients in order to get feedback and evaluation from them regarding the services provided by Electra Dubai sales and the cashiering staff. I did the initial analysis of the data collected from the customers and prepared a report for Mr. Nabil. This report contained a qualitative description of the characteristics of the services provided by clients, as well as their quantitative assessment. I also prepared a preliminary action plan regarding the improvement of service delivery approaches that could potentially lead to enhanced customer satisfaction.

I assisted Mr. Nabil in reviewing the website and the accessibility of Electra Abu Dhabi. Subsequently, I carried out a comparative analysis of marketing approaches of Electra Abu Dhabi and Electra Dubai branches. Electra Abu Dhabi bases its activities on expanding and broadening strong customer base, providing information about the company, its history and values and developing marketing tactics to strengthen the brand image. In the meantime, Electra Dubai deals with loyal and regular customers who rely on the highest quality standards of products and services provided by the company.

Self-Judgment

Through the internship, I gained valuable work experience, necessary knowledge and skills as well as an understanding of business processes in this sector. As part of the human resource department, I was able to improve my knowledge and performance of HR representative functions. I managed to develop teamwork and communication skills, the ability to comply with subordinate management relationships and to conduct research on the company’s internal cooperation. My skills in document and presentation drafting have improved markedly due to work performed during the internship. I also gained experience in analytical and management work concerning the company’s employees, customers, suppliers and manufacturers.

While working in Electra Dubai, I came in contact with several companies, local manufacturers and other business representatives. It was valuable for me to obtain a deeper comprehension of the internal structure of the human resource department and an experienced view of labour force processes. I made a multitude of contacts with experts and business representatives from Dubai as well as an overview of business processes that I can apply and use in Kazakhstan.

Thoughts on the Firm

The internship at Electra Dubai LLC was a unique opportunity and a worthwhile experience. Through various activities that I had to perform in the company, I have acquired numerous competences. For instance, I have learned how to find flexible approaches to clients from different cultures and to improve communication with them. My impression is that the corporate culture and policy of Electra Dubai are aimed at maintaining the highest standards of products and services provided and at taking care of its staff, clients and partners.

Mr. Nabil has carefully and conscientiously helped me to integrate into the company’s inner relationships and has introduced me to the work processes and the range of my objectives and responsibilities. The motivating and informative feedback of Mr. Nabil gave me the opportunity to reflectively review activities that I performed and to understand which aspects can be improved. In my judgment, the management system in Electra Dubai is appropriately designed to be convenient for both managers and other employees. I worked extensively with the human resource department that allowed me to gain necessary business experience, network and make useful contacts for my father’s business in Kazakhstan.

Conclusion

At the beginning of the internship, Mr. Nabil provided me with all information I needed to perform my duties and also introduced me to the team. I have managed to participate in various assignments related to the human resources department and several other activities of the company. I would like to emphasise that I gained essential experience in communicating with clients, managing and assisting staff, preparing documentation, conducting analysis and organising business meetings. Mr. Nabil and his team gave me the opportunity to learn and apply essential management skills. Through the internship in Electra Dubai, I received a chance to work in a team, communicate with the company’s clients and partners and perform the functions of the HR representative in the field of highly professional business.

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