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create a POWE POINT presentation on the strategic directions for the company in
create a POWE POINT presentation on the strategic directions for the company in the case study, Internationalization of Bosnian black coffee brand: Bringing the traditional coffee experience to the world Download Internationalization of Bosnian black coffee brand: Bringing the traditional coffee experience to the world. After reading the case study and participating in the discussion board, you will present the following 11-slide presentation in class on the Monday after the due date (first Monday back). The content of the slides and the presentation will focus on the case. In addition, you will need to do additional research to support your analysis and conclusions. Students must read the case and apply 3 tools to study the environmental environment (PESTLE, SWOT, PORTER’S FIVE FORCES)
The research must be specific to the case and not just general research. The slides must contain:
Title slide
The problem presented in the case
Strategic questions that you need to decide related to the case
PESTLE analysis and summary findings
SWOT analysis and summary findings
Porter’s Five Forces analysis and summary findings
Options for the strategic direction of the company
Recommendation for one of the strategic directions
Additional information that is needed to implement the decision
Concluding thoughts and summary
References
You must have at least 3 cited sources for your presentation. This includes both in-text citations and reference list.
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