1. Please select only one of the questions below to discuss in a minimum of 100

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1. Please select only one of the questions below to discuss in a minimum of 100

1. Please select only one of the questions below to discuss in a minimum of 100 words. Also, don’t forget to read and respond to at least one other student’s post.
1) From the Apple case study on positioning video, discuss the three core tenants of the Apple brand’s positioning and how these have been used in Apple’s marketing executions.
2) From the Entrepreneurial Marketing: Modern Marketing Strategy video, discuss the steps to creating an effective positioning
statement.