. After reading the J Crew case, using the data provided, is there one category

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. After reading the J Crew case, using the data provided, is there one category

. After reading the J Crew case, using the data provided, is there one category that stands out as the best to pursue?
A. Athleisure
B. Retail
C. Resale
If you select A,B, or C answer these questions:
Why? What is appealing about this particular category? What makes the other categories appear unattractive?