Please select one of the three prompts and write one post on the topic. And use

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Please select one of the three prompts and write one post on the topic. And use

Please select one of the three prompts and write one post on the topic. And use at least two references.
What was the most recent viral advertisement that you either shared with friends or colleagues, or that friends or colleagues shared with you? What made it memorable? Do you think it strengthens your connection to the brand behind the ad?
One of the biggest challenges that marketers face when dealing with interest-based advertising is how to strike the balance in just the right way — in other words, they want to present advertising content to consumers that is generally relevant to their tastes and needs, but not in a way that appears to be intrusive or creepy. Write about your own experience with this as a consumer. Have you ever been glad to have seen a targeted ad for something that you needed? Alternatively, have you ever felt that a targeted ad was a little bit “too much” on the mark, to the point that it made you feel like your privacy was being invaded?
Visit the website of one of the all-in-one merchant software packages described in section 1.3 (Software Options) of this module. What impression do you get from the site? Who would benefit from using such a platform? Are there any drawbacks that you can see? Any features that seem to be missing?

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