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Add the following things to the tesla doc and then make an extremely creative pp
Add the following things to the tesla doc and then make an extremely creative ppt using canva on the entire document after adding all of these things. I am attaching a sample ppt of (airbnb) how exactly it should be. If any other thing is missing as well please add that. The information should include graphs and statistics.
Press Lists: 4-5 reporters, influencers. It should be an across-the-board list: one reporter from a national outlet like the NYTimes, WSJ or on a different level, The Verge. One from a vertical publication or an influencer such as Allure, Rolling Stone, or Cosmopolitan. One from a trade publication is applicable such as Womens Wear Daily. And one from broadcast TV perhaps. If more than 5, only do profiles on 3 reporters. Profiles include who they are, what they write about, what their latest relevant article is, other quirky things you discover. Then, your pitch letter is to 1 of them (you need to write a pitch letter to them as to why to write about your company or why is it good0
Customer Reviews and Testimonials are also a good addition to your tactics. For example, a Strategy may be “Traditional Media Relations Outreach.” Under Tactics for that, it might be Press Release, Press Tour, Sending Product to Reporters, Creating an opportunity to collect Customer Testimonials, a Mall Tour, a press event or press conference where you gather them all to make an announcement.
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