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Introduction
Nations growing rapidly through economic prowess and technological innovations stand competitive chances for social civilization, especially in regard to the United Arab Emirates (UAE) with 43% penetration of social media. The delivery of strategic information to the public through social media in such countries must be evaluated for relevance and abuse. Essentially, other nations have shown varying reactions after people receive immature addresses and confusion, which do not consider the resulting outcomes. In this regard, this paper addresses these ethical considerations that the media must involve when guiding reactions and presentation of information. In a bid to perform this task, it assesses these issues reviewed from Facebook and their effects on the people of the UAE.
Pros and Cons of Social Media
The subscribers of social media must be accountable for the outcomes of their posts. In a case involving the integrity and professionalism of practitioners on health ethics, Rochman presents an incident showing how wrecked actions can lead to stringent negative reactions and discomfort to other people (Rochman par. 2). This case involved a nursing student who had posted a picture of the placenta on Facebook. Essentially, the placenta should be disposed of after delivery.
This disposal is a part of the patient care confidentiality that the nursing profession emphasizes. In this light, the post was unethical and detrimental to nursing practices. This case, among others involving sharing pornographic content, dead human bodies, terror activities, and the spread of panic through rumors, requires attention. In essence, the media should avoid the spread of offensive content that may upset the public (Dickson and Eckman 731).
Social media like Facebook perform diverse roles, including advertisement and provision of information where people post current issues freely without the necessity of confirmation. In the recent tension about Libya bombing, social media facilitated the distribution of threats and suspicious activities throughout the globe. Consequently, people understood conversely about the exact occurrences at the place of the bombing. It failed to restrict the release of crucial information meant for investigation. Therefore, this incident created panic within the country and made other nations to question the government of the UAE.
It must be noted that Facebook is not liable for individual posts. The accuracy of the information posted on Facebook might be misleading. Therefore, the conciseness of information posted on this site relies on the posting party. A person can create fake Facebook accounts with similar appearances to confuse users or hack sites to post offensive content. Another unexceptional weakness involves wastage of time. If students and children do not manage Facebook appropriately, it may consume their time and arrest their prioritized activities.
Critical Evaluation
Irregularities from the browsing of unidentified individuals are established and defined under the UAE communication databases (Benlamri 142). For instance, if a person uses Facebook to bully another individual, the government retrieves the record of the customer and arrests him/her. Consequently, Facebook and the government can assist each other to improve cybersecurity.
Facebook users comply with the policies of the company that disregards illegal and unethical activities. Furthermore, the terms and conditions indicate that the registered name must represent a real person (Kim and Choi 149). Therefore, the government allows the registration of citizens using a Facebook account. This plan simplifies and affirms the process of signing up to the right person.
Facebook privacy keeps the public confident when posting and serving through its channel. The privacy allows people to secure their contents and activities (Mangold and Faulds 360). Customers are, therefore, confident when sharing through the website. They are aware that their private issues cannot be accessed illegally. Legal activities require companies to provide the exact requirements and services offered.
These policies are signed to ensure that a court of law can be involved in cases of dispute (Kirk, 159). It is, therefore, promiscuous when Facebook has a privacy policy to protect customers. In case the customer is offended by the companies, the legal and ethical requirements can isolate the mistakes and fine the party accordingly. The precaution makes Facebook trustworthy to the customers and boosts loyalty when operating and serving the customers appropriately (Baumann 63).
Fast and easy services allow customers to provide comments about how they perceive services in the UAE. This engagement facilitates the modifications of their services and cautiousness when operating. It can be identified that Facebook plays a vital role in determining the needs of people within the nation (Voss, 33).
Satisfaction and Progress
Social media have valid and practical implications for the development of media services in the UAE. They gather information from the public to develop the business, which allows an abrupt response before customers are confused (Waters et al. 104). Otherwise, if customers remain dissatisfied without any measure of dissatisfaction, other businesses can attract customers.
The suggestions allow the government to evaluate the mood of people and determine the best strategies to fix issues according to the suggestions. Attraction becomes evident when a need is addressed, which allows customers to appreciate the effect of their demand on business operations. Facebook facilitates this assessment at a fast rate and in a wide area. It can manage to collect ideas from a million people in different countries.
Conclusion
Advancements of information technology are prevalent and bare throughout the globe (Kaplan and Haenlein 65). This growth has been facilitated significantly by social media. Facebook has dispersed well throughout the United Arab Emirates. It can be used to establish businesses and trigger other developments in information technology if legal and ethical attributes are applied properly.
Works Cited
Baumann, Saurus. Cybercultures: Cultures in Cyberspace Communities. Freeland: Inter-Disciplinary Press, 2012. Print.
Benlamri, Rachid. Networked digital technologies 4th International Conference, NDT 2012, Dubai, UAE, April 24-26, 2012. Proceedings. Berlin: Springer, 2012. Print.
Dickson, Marsha, and Molly Eckman. Media Portrayal Of Voluntary Public Reporting About Corporate Social Responsibility Performance: Does Coverage Encourage Or Discourage Ethical Management? Journal of Business Ethics 83.4 (2008): 725-743. Print.
Kaplan, Andreas, and Michael Haenlein. Users of the world, unite! The challenges and opportunities of Social Media. Business Horizons 53.1 (2010): 59-68. Print.
Kim, Sae, and Chong Choi. Habits, Self-Control And Social Conventions: The Role Of Global Media And Corporations. Journal of Business Ethics 76.2 (2007): 147-154. Print.
Kirk, Haunders. How Social Media Are Changing The Face Of Business. Leader to Leader 10.57 (2010): 59-60. Print.
Mangold, Glynn, and David Faulds. Social media: The new hybrid element of the promotion mix. Business Horizons 52.4 (2009): 357-365. Print.
Rochman, Bonnie. Nursing School Says No Way to Placentas on Facebook | TIME.com. Time. Time, 2011. Web.
Voss, Corinna. Social-Media-Tipps Fr Den Vertrieb. Sales Business 20.9 (2011): 32-34. Print.
Waters, Richard D., Emily Burnett, Anne Lamm, and Jessica Lucas. Engaging stakeholders through social networking: How nonprofit organizations are using Facebook. Public Relations Review 35.2 (2009): 102-106. Print.
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