‘Artefact’ Through Lens of Hospitality

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Introduction

The concept of hospitality is an evolving phenomenon because it closely correlates with multiple characteristics and qualities at various points of time. Specifically, hospitality aspects have undergone fundamental changes with regard to time, culture, social circumstances, and locations.

These variations are contextually presented in different social and economical environments shaping dichotomy of hospitality between its domestic and non-domestic forms (Wood and Brotherton, 2008).

In this paper, I will discuss that the understanding of ‘artefacts’ or experience can be reached through the analysis of hospitality domains, consideration of cultural and temporal dimensions, and evaluation of experience through different hospitality discourses.

Judging from the above-presented considerations ‘artefacts’ and experiences drawn from South Bank self-trained guide, I will argue that ‘artefacts’ are important elements, physical evidence enhancing intangible dimensions of hospitality through social, cultural, and temporary dimensions.

Main Argument

From my viewpoint, ‘artefacts’ and experience signify the quality and nature of hospitality. They shape the character of hospitality situations that can be imbued with symbolic representations (Wood and Brotherton, 2008). After all, hospitality can be experienced through generating different kinds of artifacts in a non-domestic, commercial domain.

Social and Cultural Role of Artefacts in Shaping Hospitality Domains

According to Lugosi (2008), hospitable experiences in commercial spaces are strongly associated with the means of achieving political and social purposes. They also reflect temporary states marking the different forms and manifestations of hospitality.

In this respect, hospitality ‘artefacts’ identify culturally and socially defined principles in relation to commercial domains. More importantly, emotional aspects of hospitality provided by experience and artifact deviate much from the established rational norms of hospitality.

Hemmington (2007) support the ideas that definition of hospitality should be completely redefined to include the behavior and experience as the core aspects.

Discussing the Phenomenon from Disciplinary Perspective

While considering artifact referring to a specific location, specific emphasis should be placed on discussing historic, cultural, and social sciences disclosing the essence of the presented physical evidence (Molz & Gibson, 2007).

Because self-guide trails are also closely connected with navigation tools, the concept of hospitality can also be placed in the context of technological development. According to Laws (2004), the interest should also be focused on the analysis of psychological factors influencing customers’ service experience.

Specifically, the aspect of cultural diversity should be taken into consideration while displaying the artifacts relating to aboriginal identity for the guest to understand the importance of this historical moment for the country. Establishing the priorities will help the hospitality sphere acquire higher standard of comprehension.

In addition, Clarke (1998) and Mullins (2001) highlight that hospitality management embraces behavioral, psychological, and economical studies to recognize the extent to which a specific experience contributes to the concept of hospitality.

Identifying Hospitality Dimension of Artefacts

Knutson et al. (2010) acknowledges that hospitality experience constitutes a complex relationship between service quality and satisfaction. In this respect, the researcher applies a holistic model to discussing the place of physical evidence in broader dimensions.

In addition, Chen (2007) approves the message that ‘artefacts’ are considered inherent component of hospitality dimension along with space and signs symbols. In whole, the dimension forms a sound physical environment for shaping hospitality.

Emerging Hospitality Discourse While Interpreting the ‘Artefacts’ or Experience

While embracing the major aspects of ‘artefacts’ or experience, hospitality should be discussed through the prism of guest-host relations. These potential perspectives are crucial for understanding how consumer experience is shaped while interacting with physical evidence originated from host culture (Gjerald & Qgaard, 2008; Law, 2004).

The phenomenon, therefore, reflects the main cultural and national influences of host country. While analyzing the artifact, guests can learn more concerning which dimensions and aspects are involved into the definition. In addition, self-guided trails are also development for shaping the sense of reciprocity.

Personal Reflections on Hospitality Aspects With Regard to ‘Artefacts’

Reflecting on the concept of hospitality and role of experience and ‘artefacts’ in shaping the phenomenon, I understood that visiting the South Bank museum’s self-guided trail last year is a great opportunity to learn more about traditions and custom of the country, its mentality and place in the world culture.

Identifying the main artifacts drawn from aboriginal life indigenous population can provide a solid basis for symbolic representation of culture. One the one hand, hospitality experience should be displayed for commercial purposes. On the other hand, the ‘artefacts’ are unraveled for raising social cognition.

Conclusion

Summing up, ‘artefact’ or experience hospitality embraces a complex unity of domains, dimensions, and principles according to which it is possible to identify the main aspects of quality service. Therefore, the presence of physical evidence is essential for advancing customer reaction and attitude to a particular cultural, social, or political phenomenon.

Regarding the hospitality perspectives, experience is closely tied to temporary and social domains while interpreting historical evidence. Hence, the above-presented discussions provide sufficient proof of the arguments because multiple researches consider it necessary to link artifact with intangible services provided.

References

Chen, J. S. (2007). Advances in Hospitality and Leisure. US: Emerald Group Publishing.

Clarke, M. (1998). Researching and writing dissertation in hospitality and tourism. US: Cengage Learning.

Gjerald, O., & Qgaard, T. (2008). Why should Hospitality Management Focus more on the Construct of Basic Assumptions? A Review and Research Agenda. Scandinavian Journal of Hospitality & Tourism, 8(4), 294-316.

Hemmington, N. (2007). From Service to Experience: Understanding and Defining the Hospitality Business. Service Industries Journal, 27(6), 747-755.

Knutson, B. J., Beck, J. A., Seunghyun, K., & Jaemin, C. (2010). Service Quality as a Component of the Hospitality Experience: Proposal of a Conceptual Model and Framework for Research. Journal of Foodservice Business Research, 13(1), 15-23.

Laws, E. (2004). Improving Tourism and Hospitality Services. Wallingford, UK: CABI

Lugosi, P. (2008). Hospitality spaces, hospitable moments: consumer encounters and affective experiences in commercial settings. Journal of Foodservice, 19(2), 139-149.

Molz G.J., & Gibson, S. (2007). Mobilizing Hospitality: the Ethics of Social Relations in a Mobile World. Farham UK: Ashgate Publishing.

Mullins, L. J. (2001). Hospitality Management and Organizational Behavior. London: Pearson Education.

Wood, R. C., & Brotherton, B. (2008). The Sage Handbook of Hospitality Management. US: SAGE Publications.

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