Public and Private Sector Events Organization

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Speaking about public sector events, one organized by the local government and other organizations should be mentioned. It was held at the end of November with the primary aim to promote manufacturers presented in the area and support their products by demonstrating them to members of the community. There were numerous pavilions devoted to different companies and firms for them to display their goods. The prices were low so customers could benefit from them. The local authorities wanted to attract peoples attention to diverse products and contribute to the development of business in the area. There was also a concert sponsored by the government and a fire show at the end of the event.

This could be compared to another private-sector event organized in the UAE and dedicated to the Anniversary of Prophet Mohammad. It took place in all emirates. Comparing these two holidays, one can see several similarities. First, local governments were involved in the organization. Second, numerous concerts and shows were organized to amuse people and ensure their participation. Finally, local companies became the main stakeholders and sponsored diverse activities to promote their brands. The only difference was in the purpose of these two events as the first one was organized to encourage local manufacturers whereas the second was dedicated to a great holiday.

An outstanding private sector event was organized in December on the eve of Christmas by a leading automaker with the primary aim to amuse its employees, improve the firms image, and attract new customers. The company sponsored all activities and shows to make the holiday remarkable. There was a drinks reception with numerous appetizers. Additionally, the company invited famous performers to entertain the public and attract its attention.

Another private sector event was held in the UAE, Dubai. It took place in Marina Garden, a luxurious open-air venue. A sponsor, the local giant corporation, organized the show aiming at the attraction of partners attention and demonstration of its outstanding performance and potential. These two private sector events are similar in the primary purposes for their creation. They are organized to promote the functioning of these two giant brands and amuse people who are related to them. Additionally, the companies are the main stakeholders as all shows are sponsored by them. These similarities demonstrate the common approach to organizing private sector events and their central purposes.

Finally, a voluntary sector event was organized by UNICEF in San Francisco on October 7, 2017 (‘Attend an event’ n.d.,). The central aim of this holiday was to collect money to help children all over the world. It was supported by volunteers from different countries who wanted to contribute to the development of this movement and improve our world. All funds collected during the event were distributed between organizations supporting children.

Analyzing this event, it can be compared to the free event organized by Chillout Productions in Dubai. Called Jazz Garden, it provided visitors with an opportunity to see Albie Donnellys performance supported by Catie Waters and the Royal Vagabonds (‘Jazz Garden series kicks off in Dubai’ 2017). The event aimed to promote jazz all over the world and support performers. As one can see, the purposes of these events are different; however, they are organized in similar ways by particular organizations using volunteers and attracting the publics attention to the holiday to ensure peoples participation and commitment (Slack & Mike 2018).

Reference List

Attend an event, n.d., UNICEF. Web.

, 2017, Gulf News. Web.

Slack, N & Mike, L 2018, Operations strategy, Pearson, New York, NY.

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