How the Internet Has Transformed Design & Fashion?

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Table of Contents

Introduction
Advantages of internet on design and fashion
Disadvantages of internet on design and fashion
Conclusion
References

Introduction

It is no doubt that the advent of computers brought with it the issue of internet. These two important factors have influenced all phases of human life; from studying, eating, communication to fashion and design (Colussy, 2005).

With regards to fashion design, the internet has been seen as an indispensable tool due to it various ability to support a number of activities in creating as well as marketing and selling of fashion.

The paper thus seek to clearly bring to light the impact of internet has transformed the way in which design is consumed and traded. To successfully accomplish these advantages as well as the disadvantages of internet on design and fashion will be analyzed.

Advantages of internet on design and fashion

First and more importantly, there is fashion software already designed to help individuals quickly come up with desired designs. This is very important especially when deadline to be beaten is so close.

The whole thing saves time; help provide room for creativity (Kawamura, 2005). Generally compared to the traditional way of doing things where a designer had to sketch on hard paper, these kinds of software makes it possible to have reduced paper work.

It has also been suggested that with such an arrangement of using computers and internet, it is possible for designers to virtually meet and discuss in details how they can improve on certain designs.

With such avenue of information sharing, it is possible for them to come up with products that are of highly quality hence more appealing to the customers.

Additionally, with internet, it is possible to carryout window shopping behind the desk. Via the system one can quickly scan through fashion shops in major cities of the world even though the weather outside is not conducive.

With the arrangement of making orders online and the ability to monitor the processing of the placed orders, buyers save the time as well as money that could have been used in visiting these shops (Kawamura, 2005).

For instance one United Kingdom Company La Redoute has a site that makes its entire product available online. The price tags are also available. It is worth noting that online selling has made it possible for small companies to be globally recognized hence expanding its on market.

As suggested by Colussy, 2005, internet has also made it possible for designers to receive instant feedbacks as well as suggestions and questions from customers.

This has proved to be very significant in developing designs that suits their demands. Lastly and more importantly, the advent of internet has seen to it that there is increased reliability bas well as convenience in online shopping for fashion and design.

It is worth to note that this usually comes with a lower cost of doing business on the side of the seller hence an advantage to consumers as they will get the products in a lower price.

Disadvantages of internet on design and fashion

One major problem with internet use in creation of fashion as well as marketing is that it is not readily available in certain regions especially in developing world.

This makes it a challenge for designers’ products to reach a new market. On the same note, internet use has led to plagiarism (Chia, 2010). Designers due to the fact that they can easily share information with regards to various creativity and innovation, there are higher chances of some individuals to use certain designs and present them as their own. This is wrong since it does not acknowledge the original owner of the design.

Conclusion

From the review of internet use in design and fashion, it is evident that it has tremendously changed how things are carried out especially in creation as well as consumption of products from designers.

Internet has made it possible for designers to quickly design without using hard paper, it is easy and quick. Similarly, selling through the internet has made it possible for people to buy online.

However, unavailability of internet makes it a challenge for designing companies to reach markets that do not have reliable internet infrastructure. Nonetheless, there is need to strike a balance in using internet as it is a vital tool in the current business world.

References

Chia, E. 2010, The Disadvantages of Fashion Marketing on the Internet. Web.

Colussy, M. 2005, The Fashion Sleuth: How To Research the Internet for Fashion, New York: Prentice-Hall.

Kawamura, Y. 2005, Fashion-ology. An introduction to Fashion Studies. New York: Berg.

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How the Internet Has Transformed Design & Fashion?

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