Quantitative Analysis of Sustainable Development

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Abstract

Sustainable development is vital in business environment. Reflectively, this concept defines feasibility of a company and its solvency within a specified period of time. In the contemporary society, the term sustainability refers to the ability to survive while at the same time within profitability mode.

In business environment, sustainability is affected by the forces in the market, decision science, corporate structure, and real financial management both in short ah long term. Therefore, a business organization must put in place stringent measures and strategies aimed and monitoring expansionary modules within feasible levels.

Specifically, this paper dwells on quantitative analysis of the aspect of sustainability as related to Johnson and Johnson Company which has been in active operations for over a century. To begin with, the paper analyses Johnson and Johnson’s mission and goals, Johnson & Johnson corporate structure, and Johnson & Johnson decision structure.

In addition, the paper discusses varies techniques that are in use in the company to monitor sustainability by application of quantitative analysis tools. Results of the analysis are explained and presented to reflect actual position of operation. In the conclusion segment, the treatise presents a summary of observations made and recommendations accompanying the same.

Introduction

Culture in the corporate organization is the key upon which the management uses to make the organization succeed. However, sometimes it becomes harder to translate the theoretical perspectives into practical that help to strengthen the firm operations.

The issues also extends to complexity when the entire working environment are taken into considerations; as businesses are opting to merge up, the key factor of emphasis is the way communication culture is to be maintained by the organizations.

Main challenges that are facing the major global business players are the adoption of the proper communication model that can be more flexible to change the operation of the organization. As shown by most of the previous conducted studies, Johnson & Johnson is a vital example that has continued to emprise the model that supports communicational culture in an organization.

Johnson & Johnson mission and goals

The main mission of Johnson & Johnson company is to participate in developing and manufacturing the most affordable and newer products (Weldon 2008). This is also towards satisfying the needs of the consumers in the ever emerging markets in the industry. The professional researchers in the field of healthcare always strive and work harder to satisfy the needs of ever growing demands from the consumers.

Setting of goals by company management started way back in 19^th century. Main purpose was towards the environmental conservations was to reduce the level of carbon dioxide emission in the environment. The idea was to offer some help in healing those people that were suffering from the diabetes diseases.

Johnson & Johnson corporate structure

As a holding company, Johnson & Johnson consist of 250 health care facilities which operate in more than 60 nations in the world. It is the largest in the world that offers the healthcare devices and the fifth in the biologics (Blancero, Boroski, and Dyer 1996). The structure of the company is based on the three main segments as their corporate structural organizations which are all organized into franchises and other therapeutic structures.

The first structural segment deals with the consumer as a health care. It helps in production of most of the products for the both personal and health. These however range from baby, beauty, women products and nutritional devices. The second structural category is the medical device and the diagnostics.

The focus of the segment is critical in adopting all matters related to technological advancements, offering solutions in the field of disease diagnosis. The last segment of corporate structure deals with the pharmaceuticals (Blancero et al. 1996).

The department is delegated with the role of ensuring that all needs in diseases, oncology and neurosciences are met. This includes providing of the products to the departments which are to cure such diseases as gastrointestinal, neurology and urology.

Johnson & Johnson decision structure

A research conducted by Blancero et al. (1999) in communicational structure to test on the performance of task in groups, it was found that the topological structure in communication helps in determining a better performance among the groups.

Johnson & Johnson represents the world’s largest pharmaceutical company with almost 188 operating small companies in the world. The question that arises at this point is how it makes decisions for proper performance within its operations. Based on the credo emphasize, it stresses much on the ethical behaviors and also puts the customers on the forefront while the stakeholders at the bottom line.

This was implemented with the view of long term benefits. For any organization to make a success, it should be ready to make use of the information and knowledge. The continuum of increasing the value in the operation of the human being mainly lies in the data, information and knowledge. After conducting a thorough research on the customers in the market, the management leant that the customers preferred a single company contract.

Based on the needs of the customers, the management decided to come up with health care system incorporation that could help in supporting the single contract point. Addressed in the company magazine, it was identified to e the best strategy that can ensure the company to gain long term operations.

Focus of the research paper

The focus of the research paper is to make a proposal towards strategic adoption of a model on which the human resources considers the communicational culture in an organization. Application of the model is made through usage of the information concerning the culture of the company.

The paper explores the role played by various human resources in the company towards development of corporate communication culture. It also applies the model. The result from the study combines three major factors culture, communication and the role of human resources in developing the organizational communication culture.

Significance of the Study

The ever changing environment in business has continued to offer some assistance on how the human resources managers consider the employees in their companies (Jaisnkar and Mistra, 2007).

The consideration of this is however based on the contributions they make towards ensuring that the organizations continue to gain a competitive advantage in the market. Managers of this particular companies place some credits to the human resources managers for adopting better strategies (Blancero et al. 1999).

Through numerous researches conducted, results have continued to show that management emphasis on the employees is critical to long term organizational operations. The importance of the study is towards making suggestions that manager’s contribution to organizational culture, human resources all have an influence on the organizational development and the way business performs.

Two major contributions of the paper is first to make an extension to the perception s of the human resources managers as the key contributors to the organizational culture. This is made use through adoption of a communication model. The second make use of the class theoretical illustrations on the role of human resources to communication.

Presentation and analysis

The findings indicated in the figure below helps to outline the importance of a stronger organizational culture in place. The company value of culture helps to work in different economies. Currently, the company has been given credit by an Economist group.

Johnson & Johnson corporate strategy

The management of the company through their resource managers, it has realized that its success lies in the credo Jaisnkar et al. (2007) and the corporate strategy rests on these values. The corporate strategies of the company are based on the following areas.

Being a company that manufactures healthcare products, its main objective is to ensure that they produce products at a higher capacity. Continued production of the health care products has made the company make revenue of $60 billion dollars as generated from its main three products. The second corporate strategy by the management is to create a decentralized system (Xavier, 2003).

This is to aid in its governance structure. The approach by the management is to ensure that decisions making process is shortened thus avoidance of bureaucracy in its product line. Furthermore as noted by Weldon (2008) is that the adoption of decentralization by the management is to ensure direct contact with its customers who through research contacted proposed for a contract point.

The third corporate strategy proposed by the management is to ensure long term operation. For implementation of the strategy, the management is to balance both the short term and long term consideration towards decisions making.

Management that ensures long term obligations are fulfilled considers mostly the role plaid by resources in investment in technology, continued innovations in production of new products and finally conducting researchers in the market to identify market niches within the customers. Customers as the focal point by the company, helps in attaining competitive advantage in the market (Xavier, 2003).

The final corporate strategy by the company is based in both people and their values. Consideration of the internal literature by the management is to ensure that the company lives as per its promise. They ensure that the customers get high quality products. The success of the strategy is made through investing in the communities and its stakeholders (Xavier, 2003).

Conclusion and Recommendations

As indicated by in the findings on sustainability at Johnson and Johnson Company, it is apparent that company structure, operations managements and efficiency of the work force determine sustainability of a business. Besides, the ability to customize products and offer competitive but high quality services determine success and profitability in short and long run.

After the quantitative analysis, I would recommend the company to invest further on technology as most of these products can be sold online. Besides, technology will work alongside labor efficiency strategy to create an all round, relevant, and practical marketing system.

References

Blancero, D., Boroski, J., & Dyer, L. (1996). Key competencies for a transformed human resource organization: results of field study. Human Resource Management, 35 (3), 383-403.

Jaisnkar, S., & Mistra, N. (2007). Quantitative Techniques for management, MBA First Year paper No. 6. Bharathiar University, Coimbatore- 641 046.

Weldon, C.W. (2008). Annual report: Caring. Web.

Xavier, F. (2003). Human resources practices in corporate culture communication: A case study of johnson & Johnson. Web.

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