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The Walt Disney Company is an entertainment service provider which operates and invests in ventures which further entrainment for teenagers and children. The company is a diversified entertainment company that has four basic segments for its operations, specifically media networks, studio entertainment, parks, and resorts, as well as consumer products. The operations of the company are primarily based in the United States. The company states that it is committed to its corporate governance policies.
The main points of the corporate governance policies of the company pertain to promote the practices and standards which ensure that shareholder interests are represented in their original while being independent. However, the board of directors is held accountable for the activities and the operation of the business.
The company is also committed to conducting business activities according to a trio of the highest standards of business ethics while complying with the laws and rules of the regional and national state of government. The company also has established a specific code of conduct which indicates to its director, managers, and employees as to what is a different method of interaction and communication in the company which abides by the regional laws and regulation. These are specifically addressing the issues of conflicts of interest, business relationships for the directors, as well as information pertaining to the use of corporate information and assets. The code of conduct and operation of the business also enforces that the directors of the company have to abide by the laws, rules, and regulations that are inherent in the state and in the industry. Moreover, it also encourages fair dealing when interacting with the company’s employees, customers, suppliers, and even competitors.
The Federal Express Corporation is a courier and postal service provider. The company has been able to create a leadership position for itself pertaining to urgent and overnight deliveries. The business was initiated with the mission to produce superior and financial returns for its shareholders. Aside from this, the company has been focusing on providing high-quality, value-added logistics and transportation services to its customers. The company has also included in its mission to conduct its corporate activities according to the highest standards of professionalism and ethics.
The main key points of the corporate governance strategy of the FedEx Corporation include transparency in its business and financial transaction, as well as the clearly outlined definition of the responsibilities of the board members, employees, and managers in the company. Corporate governance is also used to provide for how the staff at the Fed Ex corporations shares responsibilities and rights. A code of conduct has been developed which is focused on providing the best value of products and services to customers while operating in an ethical manner.
The image of the company is established by its brand and its efficiency. The company has a very strong brand image which provided the corporation with an advantage over its competitors. However, the main competitors of the FedEx Corporation are United Postal Service (UPS) in America and Royal Mail in Europe. UPS does not have a higher reputation than FedEx; however, it does earn a higher margin o its sales. The Royal Mail enjoyed a monopoly in Europe till the year 2006, however, now new entrants have also entered the market, and their reputation in terms of competition still needs to be established.
Reference
“Corporate Governance,” The Walt Disney Company – Corporate Website, 2007. Web.
“Investor Relations – Governance Guidelines”, FedEx Corporate Website, 2007. Web.
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