Aramex Inc.: Supply Chain Management

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Table of Contents

Introduction
Profile of the Company
Supply Chain of Aramex
Reasons for current Aramex’s Supply Chain
Fitting the overall Strategy
Managing the supply chain
Efficient Supply chain
Main Issues and problems
General evaluation and alternative Solutions

Introduction

Supply chain management refers to the management of company’s processes from manufacturing, transportation through to delivery of products and services to customers.
Business investment within service industry demands application of customer centric objectives.
Aramex Inc. is primarily focused towards customer objectives based on efficiency and time-delivery.
Shareholders are number-one beneficiaries of efficient supply chain within any organization.
Such activities require appropriate use of information and communication technologies.
All objective movements involved includes storage, planning and control of various activities used in explaining supply and demand.
Supply chain forms the core of the company’s operational activities hence should be monitored by experts to ensure efficiency
Management, information and communication technology are important aspects and ingredients of supply chain.
Use of IT ensures efficient monitoring and delivery of intended goods and services to consumers.

Introduction

Profile of the Company

Aramex Inc. is a United Arab Emirates-based public company established in 1982.
The company has been under private ownership since 2002.
The company offers solutions based on freight, express logistics and supply chain management of businesses.
Aramex’s transportation network covers countries in Europe and Middle-East.
Aramex Inc. uses air, sea and land transport system.
There trucks are fitted with Modern GPS-tracking system and advanced scheduled services.
Aramex Inc. network has continued their trend in acquiring prominent organizations in all regions such as Z-corp.
The company is listed in the public listings of Dubai Financial Market since 2005 under ARMX trade shares.
Aramex Inc. employs more than twelve thousand workers across sixty countries with strong world-wide network.
Aramex is involved in receiving shipments from defined points taking charge of all clearance procedures to the delivery points.

Profile of the Company

Supply Chain of Aramex

Aramex’s supply team comprises of knowledgeable individuals with advanced skills in monitoring flow of goods throughout supply chain.
Aramex Inc. combines use of technology in delivering internationally standardized services.
Aramex Inc. Partners with Zubair Corporation (Z-Corp) headquartered in Oman for the purposes of offering businesses with integrated services.
Aramex Inc. also acquired Berco Express (Pty) Ltd from South Africa.
Aramex Inc. and Z-Corp operates a modern facility in Oman connecting strategic ports and regional logistic hubs.
The company has global footprint with the ability of delivering customized supply chain solutions under affordable circumstances.
Management of value-added chain from supplier to manufacturer down to retailer and customer aims at reducing inventory, increasing speed of transactions and improving on sales.
The company offers freight-forwarding and custom clearance.
Aramex Inc. offers custom bonded warehouses.
Facility management services are provided with minimal waste, better utilization on available space.
Aramex Inc. offers wide range of value-added services.
The company offers consultation services from Standard Operating Procedures to Job Operating Procedures.
Other services include; Facility evaluation, strategy analysis and software analysis.

Supply Chain of Aramex

Reasons for current Aramex’s Supply Chain

For perfect mobilization of customers towards company services.
Aramex Inc. applies push management for the purposes of positioning its services at suitable target points.
Use of Push model has facilitated installation of new state-of-art technology.
GPS-equipped trucks assists in easier tracking and administration of activities along the supply chain.
Effectiveness is based on pull management system.
There is professional consultancy services.
Real-time visibility technology improves vigilance at retail level.
Strategic location of custom bonded warehouses tends to offer constant flow of goods and services within every market segment.
Partnership between Z-corp and Aramex Inc. helped in satisfying increasing needs within the demand chain.
Pull model ensures that all participants within the supply chain are considered based on production levels.
Aramex Inc. logistic and warehouse services operate based on high standards of operation.

Reasons for current Aramex’s Supply Chain

Fitting the overall Strategy

The supply chain fits the company’s overall strategy through focused vision and objectives.
Participants within Aramax’s supply chain works towards attaining highest level of services on issues pertaining logistics and complex delivery networks
Their objective towards demand chain uses creative approach to win customers.
Services are offered at affordable costs alongside expected conveniences.
The Company emphasizes so much on product delivery as one of the important quality drivers.
Value-added and facility management services ensures that enough support is gathered from potential sources.

Fitting the overall Strategy

Managing the supply chain

Management of Aramex’s supply chain entails several approaches.
The available strategies vary in details depending on the region where services are offered.
Incorporation of push model within management portfolio assists in efficient y of high quality products and services.
Management team usually analyses references from similar projects ultimately used in providing clues on management issues.
CEO ensures that every feedback is documented as required and expectations well-conceived.
Decisions made by the board of directors determine the direction of events.
Information flows from top-down.
Senior management team of Aramex Inc.is fully involved in leadership of the project management.
There’s weekly provision of financial report and at the same time identification of changed order opportunities.
A number of factors contributing to the success of projects includes time-on-delivery and delivery according to budget plans.

Managing the supply chain

Efficient Supply chain

There’s use of revised, detailed and up-to-date schedules.
Various financial budgets relates to the target segments for reasons of helping in resource allocation.
The company’s enterprise managers usually check the project status weekly ensuring accountability
Managers are focused based on knowledge of past, present and future expectations.

Efficient Supply chain

Main Issues and problems

Major issues revolves around communication and transport.
Analysis and communication can be done by use of software services and internet.
Comprehensive packages such as Java are lacking and should be used to provide database support.
Incorporation of cloud computing within data centre help in improving rate of applications.
IT resource adjustments according to the unpredictable or fluctuating demands of business services is necessary.

Main Issues and problems

General evaluation and alternative Solutions

Overall performance of the company is analysed by use of various performance measurement tolls.
Various targets are analysed by use of double bottom line, triple bottom line and balanced scorecard.
Marketing approach based on social performance target is the balanced score card.
General evaluation can also be done by use of business and revenue models.
There is use of tools such as the Business Model Canvas capable of creating, delivering and capturing values.
Revenue is generated through various delivery and consultancy services.
Network between Aramex Inc. and customers involves use of social media, public relations approaches and other marketing approaches.
Apart from the traditional public relations, the enterprise can make use of online public relations.
Other marketing approaches include building business relationships through alliances with other logistic related companies.
Skills and competencies of employees within the supply chain should be based on performances.
Selection and recruitment of third-party salesmen enhances contact with customers.
Areas that require attention involve key skills and competencies such as strong analytical and communication skills.
There is also need to involve traditional channels in the recruitment process which includes adverts in the local newspapers.
There’s need for separation of some failures from the team.
Change in market needs and fund shortages can be used to justify positions.
CEO may as well lay strategies by removing the experts from the project so that attention shifts to other projects.
Such moves usually weaken the expert’s desire in bringing crucial changes to the project.