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Aircraft Maintenance
Aircraft maintenance refers to the technical work done on an aircraft when stationed at a line or base maintenance facility. Air Canada has devoted professional experts and technicians who plan services from line to base maintenance. In Air Canada, their roots lie in the enterprise doing favors to almost all models in the production, on a more extensive range of approvals, and honing the craft for capabilities. The airframe is maintained for rotor blade repairs (Air Canada, 2020(b)). Moreover, renovation is also carried out and may involve designing and uniting a new system.
Airport and Cargo
With sales representation in more than 50 nations, Air Canada provides direct cargo flights to more than 150 Canadian-U.S. transborder and international destinations (Air Canada, 2020(b)). Montreal, Toronto, Calgary, London, and Frankfurt are their hubs. Expanded the network through interline agreements with other airlines and ground trucking services offered in the selected market that serve more than 300 destinations (Air Canada, 2020(b)). According to cargo capacity, Aviation Canada Cargo is the largest provider of air cargo services (Air Canada, 2019(a)). The main customers are large freight forwarding companies and businesses whose products require air services for time-sensitive cargo shipments.
Finance
Air Canada receives legislatively mandated financial aid under the stellar Employer Emergency Financing Facility (LEEFF). The Canada Enterprise Emergency Funding Corporation (CEEFC) offers terms for loans totaling $4 billion, and it has invested $500 million in equity in Air Canada in the form of new group B voting shares at a 15% discount from the prior market price destinations (Air Canada, 2020(b)). Additionally, Air Canada inventories provide warrants to the CEEFC equal to 10% of the borrowing (Air Canada, 2019(a)).
Flight Operations
The Lufthansa United Dispatch operation, often known as Lido, is the software Air Canada uses to schedule flights (Anthonissen 2018). All relevant factors, such as flight paths, wind directions and speeds, air density, temperature, fuel efficiency, weight, and altitude, are included. There may be bad weather along the trip, like turbulence or thunderstorms. The flight plan is made accessible to the pilots a couple of hours before departure. The Boeing 787 Dreamliner’s navigation systems get the flight plan via download (Anthonissen 2018). In response to a pilot’s question, the plane will pull up the most up-to-date wind data and factor in the precise weight of the plane itself.
In-Flight Services
Canadian Air offers complimentary and fee-based services that enhance the passenger’s experience. The airline provides meals, snacks, beverages, duty-free shopping, and other services and makes them available to passengers during flights for their convenience. Regardless of your route, you may bring one standard item no larger than 55cm x 23cm x 40cm and one personal item no larger than 33cm x 16cm x 43cm. All carry-on bags must be able to fit in the overhead compartment, although parents of newborns are allowed to bring along one more standard item. Air Canada strictly enforces all carry-on restrictions. Checking bags that do not meet these specifications may result in additional fees.
Information Technology
Air Canada maintains that its success depends on its ability to recognize and invent new things. For them, innovation is grasping the significance of emerging trends in the commercial world. Canadians are eager for innovative uses of IT, according to Air Canada (2019(a)). Despite the need for a specific innovation provision in the business contract with SYS, Air Canada has only assigned a single person the task of actively seeking out technologies that may benefit the company.
People, Culture, and Communication
By attracting varied talent through forming alliances with other organizations and participating in various professional fairs and events, Air Canada offers equal job possibilities to all communities. Due to globalization and diversity, clients and stockholders of Air Canada show their cultural sensitivity through the company’s workplace. Partnerships are crucial because they collaborate with various indigenous systems, the media, and career fairs to find and hire First Canadians from across the country. Since 2016 (Air Canada, 2019(a)), the business has supported Aboriginal students attending post-secondary institutions by sponsoring the inspire Bursaries and Scholarships.
References
Anthonissen, P. (2018). Crisis Communication: Practical PR Strategies for Reputation Management and Company Survival. Kogan Page Limited.
Air Canada (2020, (a)). Corporate Profile.
Air Canada (2019 (b)). Corporate Policy and Guidelines on Business Conduct.
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